Industry research shows that the average redemption rate of the coupons grocery customers receive with their receipt on the parking lot side of the POS is 3% or less. However, the redemption rate of coupons received prior to the POS approaches 30%. To take advantage of this, Genesis has worked with Star Micronics to create a printer solution for deli and bakery counters that replaces the old 'Please take a number' ticket dispensers. The Genesis printer solution called, "You're Next in Line," provides the retailer the ability to print a coupon along with a queue number. Coupons can easily be created by store management and changed at will based on current needs.

So get in on the added redemption rates, increase in house ticket/coupon printing, and generate additional sales!

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